Hello and Happy August! I have an update for my card-making business that I’m going to dive into right from the start.
I have had quite a bit of business in the last year since selling my card creations. When I first started selling them last summer, I did not know where to start in pricing and I was content with $25.00 for a set of 10 cards which included shipping. I am not trying to make a living from this but I still need to cover the costs of supplies and a bit of my time. I have been told multiple times by friends and family that the price I charge is not high enough for what I make and I should be asking more. It is difficult to put a price on your own work! I have been doing a lot of thinking and researching concerning the pricing of handmade items. I have looked on Etsy to see what is out there in the card-making world and am surprised at some of the higher prices of other handmade cards that are much simpler than mine -no stickers, no shimmer, no sentiment or greeting, no detail– just a patterned paper piece glued on to a card base. The ones who have given me advice are businesswomen who know how to handle business and finances successfully and I value their input. But what to charge? It would be less expensive to mass-produce the same card or set of cards, but I am not ready to do that. I enjoy making each card a bit differently, even if I use the same patterned paper for multiple orders.
Through research, I am learning I need to start keeping better track of expenses as card orders keep coming in. I have had enough consistent repeat purchasers now to make this a priority (stray gifts!!). I need to learn how to make a spreadsheet and factor in the time it takes to make a card and what it costs for shipping. In the past year, shipping prices have increased. I was shocked at how much it cost to ship a set of 10 cards out recently –it’s just paper! I am also looking into a different kind of packaging to see if there is a less expensive way to send the cards securely so they don’t bend in the shipping process.
I hear the advice I am being given. I don’t take it lightly. With that said, I am raising the price for a set of 10 handmade cards to $35.00. This does include the shipping. If you would like to order more than 20 cards, we can discuss a bulk price. And even if you would like just a few, we can discuss that as well. The price may increase in the next six months to a year but, for now, John and I agree this is the next step.
I am so grateful to you who keep coming back for more cards! I love making them for you. Your encouragement and your business mean so much!